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Top 10 Best Fast Fashion Brands in Vietnam

Fast fashion has exploded in popularity in Vietnam over the past 10 years. If you are looking for reputable fast fashion brands, this is the post for you. Tony Fahion has received opinions from Vietnamese consumer experts and compiled them into tips for choosing fast fashion for you. In addition, you can also refer to the tips to avoid buying fake goods.

Tips to choose right fast fashion:

  • Consider the brand’s sustainability practices
  • Look for high-quality materials that will last
  • Research the brand’s ethics and labor practices
  • Opt for timeless styles over trendy pieces
  • Check customer reviews for feedback on fit and quality
  • Compare prices across different brands to find the best value
  • Consider purchasing second-hand or vintage clothing instead

Tips to avoid fake fast fashion:

  • Research the brand’s ethics and sustainability practices before making a purchase.
  • Look for certifications such as Fair Trade or Organic to ensure ethical production.
  • Choose high-quality, durable pieces that will last longer and reduce the need for constant replacements.
  • Buy second-hand or vintage clothing to give pre-loved items a new life.
  • Support local and independent designers who prioritize fair wages and sustainable practices.
  • Opt for natural fibers like organic cotton or linen, avoiding synthetic materials that contribute to pollution.
  • Practice mindful shopping by considering if you really need the item before making a purchase.
  • Avoid trends and instead invest in timeless,, versatile pieces that can be worn for years to come.
  • Repair and mend clothes instead of discarding them at the first sign of wear and tear.

Below are the 10 best fast fashion brands voted by Dony fashion and consumer experts

Zara

The first place on Dony fasion’s list belongs to Spanish fashion giant Zara. This extremely popular fast fashion chain has more than 20 stores scattered throughout Vietnam. Shoppers love Zara for its ability to create the latest catwalk-inspired pieces at budget-friendly prices.

Zara
Zara
Features Pros Cons
  • Trendy, fashion-forward clothing for women, men and kids
  • New collections released twice a week to stay on top of trends
  • Affordable pricing structure
  • Global and local influencer collaborations
  • Omnichannel shopping experience (brick-and-mortar stores, website, mobile app)
  • One of the fastest turnaround times in the industry
  • Caters well to young fashionistas looking for of-the-moment style
  • Frequent new arrivals keep the shopping experience feeling fresh
  • Easy online ordering and in-store returns
  • Focus on quantity over quality
  • Items may not withstand too many wears and washes
  • Limited plus size and petite offerings
  • Can feel overwhelming with so many new products every week

Key stores of Zaza:

  • Zaza Store in Ho Chi Minh City: 23 Nguyen Van Linh Street.
  • Zaza Store in Hanoi: 56 Tran Hung Dao Street.
  • Zaza Store in Da Nang: 79 Le Duan Street.
  • Zaza Store in Nha Trang: 101 Nguyen Thi Minh Khai Street.
  • Zaza Store in Can Tho: 2 Hai Ba Trung Street.
  • Zaza Store in Hue: 33 Le Loi Street.

Zara is ideal for Vietnamese shoppers who care more about sporting current trends than long-Lasting investment pieces. The rapid inventory turnover delivers a constant stream of exciting new arrivals to discover in–store. Just don’t expect the items to have years-long staying power in your closet.

H&M

Our next entry, the iconic Swedish brand H&M, gives Zara a run for its money. H&M boasts over 10 locations in bustling Vietnamese cities, with no signs of slowing expansion. The retailer is acclaimed for its affordable takes on celebrity and runway styles.

H&M
H&M
Features Pros Cons
  • Trend-inspired clothing, accessories and homewares
  • Fast production turnaround times
  • Low pricing compared to traditional apparel retailers
  • Sustainability initiatives like garment recycling
  • Collaborations with high-end designers and celebrities
  • Made-for-the-masses versions of luxury fashion trends
  • Lower prices than many other foreign fast fashion brands
  • Product variety covers whole family and home
  • Convenient locations in city centers and shopping malls
  • Thin fabrics and questionable construction
  • Limited extended sizing options
  • Occasional quality control issues
  • Excessive consumption encouraged by low prices

Key stores of H&M:

  • Ho Chi Minh City: Vincom Center, 72 Le Thanh Ton, District 1.
  • Hanoi: Vincom Ba Trieu, 191 Ba Trieu Street, Hai Ba Trung District.
  • Da Nang: Lotte Mart Da Nang, 6 Nai Nam Street, Hai Chau District.
  • Can Tho: Lotte Mart Can Tho, 202A 30/4 Street, Xuan Khanh Ward.
  • Hai Phong: Vincom Plaza Le Chan, No.1 Lach Tray Street, Ngo Quyen District.

H&M is a solid option for fashion-lovers shopping on a strict budget. You can build a whole head-to-toe, well-styled look without blowing your weekly allowance. Just don’t expect the pieces to last forever — they likely won’t withstand years of regular wear.

Uniqlo

Switching gears from European giants, next up is Uniqlo – the largest fashion retailer from Japan. Although Uniqlo only operates 5 stores in Vietnam so far, its pared-back essentials and tech-savvy fabrics resonate well with the country’s minimalist-loving youth.

Uniqlo
Uniqlo
Features Pros Cons
  • Timeless essentials and basics for men, women and kids
  • High-tech, performance fabrics (Heattech, AIRism, etc)
  • Sleek, understated aesthetic
  • Select designer collaborations and capsule collections
  • Sustainability commitments like reducing single-use plastics
  • rable, well-made basics in neutral, easy-wearing colors
  • Breathable, comfortable fabrics suited to Vietnam’s climate
  • Competitively priced for the quality
  • Caters to minimalist style preference in Vietnam
  • Conservative silhouettes and styling
  • Not the place for bold trend pieces or statement style
  • Limited physical retail presence currentl

Key stores of Uniqlo:

  • Ho Chi Minh City: Vincom Center Dong Khoi, 72 Le Thanh Ton Street, District 1.
  • Hanoi: Vincom Ba Trieu, 191 Ba Trieu Street, Hai Ba Trung District.
  • Danang: Lotte Mart Danang, 6 Nai Nam Street, Hai Chau District.
  • Can Tho: Vincom Plaza Xuan Khanh, 209 Tran Hung Dao Street, Cai Khe Ward.
  • Nha Trang: Vincom Plaza Nha Trang, 78 Tran Phu Street.
  • Haiphong: Parkson TD Plaza Haiphong, Le Hong Phong Street.

For Vietnamese youth looking for high-quality everyday wardrobe essentials, Uniqlo is a great option. The durable fabrics and muted color palettes make Uniqlo apparel perfect for mixing, matching and repeat wearing. Just don’t expect bold runway flair.

Pull&Bear

Pull&Bear brings a youthful Spanish vibe to Vietnam’s fashion arena. With over 5 stores locally, this brand excels at helping style-conscious Vietnamese youth and young professionals craft fun, eye- catching looks without overspending.

Pull&Bear
Pull&Bear

Features

  • Youthful, playful fashion for teens and 20-somethings
  • Trendy pieces inspired by global street style
  • Affordable pricing, constant sales and discounts
  • Fast production turnaround times
  • Strong social media presence and influencer marketing

Pros

  • Captures youth trends in a wallet-friendly way
  • Inspires creative styling and layering
  • Frequent promos and sales help score deals
  • Appeals to young Vietnamese fashionistas

Cons

  • Runs small, inconsistent sizing
  • Some fabrics pill or stretch out easily
  • Limited extended sizes
  • Trendy pieces may look dated quickly

Key stores of Pull & Bear:

  • Ho Chi Minh City: Vincom Center, 70-72 Le Thanh Ton Street, District 1.
  • Hanoi: Lotte Center, 54 Lieu Giai Street, Ba Dinh District.
  • Da Nang: Vincom Plaza Ngo Quyen, 50 Ngo Quyen Street, Son Tra District.
  • Can Tho: Vincom Plaza Xuan Khanh, 209 Xuan Khanh Street, Ninh Kieu District.
  • Ha Long: Halong Marine Plaza, No.1 Halong Road, Bai Chay Ward.
  • Hai Phong: Aeon Mall Hai Phong Le Chan Binh Ward.

For Vietnamese teenagers and college students wanting to rock chic, modern looks on a budget, Pull&Bear has you covered. The playful prints, textures and silhouettes make it easy to put together head-turning outfits for school, hanging out with friends or casual dates. Just handle the pieces with care to maximize their lifespan.

Bershka

Our fifth fast fashion darling, Bershka, is yet another wildly popular Spanish import. Over 5 local stores stock the latest youthful trends straight off European streets. Bershka is especially adept at helping Vietnamese students and young professionals express their personal style on a shoestring budget.

Bershka
Bershka

Features

  • On-trend fashion targeting 18-35 demographic
  • Rapid in-house design and production
  • Affordable pricing, frequent discounts and sales
  • Strong digital and social media marketing presence

Pros

  • Quickly adapts to changing youth fashion trends
  • Trendy looks for affordable prices
  • Constant new arrivals and replenished inventory
  • Engaging social media and influencer content

Cons

  • Lower fabric quality and construction
  • Inconsistent sizing across items and seasons
  • Limited extended sizing options
  • Wear and tear show quickly

Key stores of Bershka:

  • Ho Chi Minh City: Vincom Center, 70-72 Le Thanh Ton, District 1.
  • Hanoi: Lotte Center, 54 Lieu Giai Street, Ba Dinh District.
  • Da Nang: Vincom Plaza Ngo Quyen, 2 Ngo Quyen Street, Son Tra District.
  • Can Tho: Vincom Plaza Xuan Khanh, Cai Khe Ward, Ninh Kieu District.
  • Hai Phong: Aeon Mall Hai Phong Le Chan, Zone B2.1 Le Hong Phong Street.

Bershka is ideal for Vietnamese shoppers who care more about sporting the latest trends than investing in build-to-last wardrobe staples. You can easily refresh your going-out looks throughout the season without breaking the bank. Just take proper care of the pieces to maximize their lifespan.

Mango

Switching from a youth focus to women’s fashion, Mango is a popular Spanish import with 10+ Vietnamese locations. The retailer excels at helping style-minded Vietnamese women craft chic, contemporary looks without maxing out their credit cards.

Mango
Mango

Features

  • Women’s clothing, accessories and footwear
  • Medium pace production cycle
  • Mid-level pricing tier
  • Modern essentials in classic silhouettes and materials
  • Clean, sophisticated styling

Pros

  • Affordable workwear staples in quality materials
  • Flattering, wearable fits and silhouettes
  • Sophisticated styling adds versatility
  • Easy care and wear fabrics

Cons

  • Conservative selection lacks bold statement pieces
  • Limited petite and plus size options
  • Shoes and accessories are lower quality

Key stores of Mango:

  • Ho Chi Minh City: 235 Nguyen Trai Street, District 1.
  • Hanoi: 12 Ly Thai To Street, Hoan Kiem District.
  • Da Nang: 25 Tran Phu Street, Hai Chau District.
  • Nha Trang: 86 Tran Phu Street, Loc Tho Ward.
  • Can Tho: Lot C3A1, Hung Phu Residential Area, Cai Rang District.

Mango is a savvy pick for modern Vietnamese women seeking affordable wardrobe staples for work, weekends and travel. The timeless silhouettes make it easy to mix and match pieces each season. Just stick to the apparel over accessories and shoes to get the best value.

Topshop

Shifting focus back to fast fashion for youth and young women, Topshop offers trendy British style to over 5 Vietnamese locales. The retailer’s chic, playful aesthetic resonates well with Vietnamese students and professionals seeking fun, stylish clothing on a budget.

Topshop
Topshop

Features

  • Women’s clothing, shoes and accessories
  • Rapid production turnaround times
  • Mid-range pricing tier
  • Heavy emphasis on youth trends and statement pieces

Pros

  • Fun, adventurous styling at affordable prices
  • Frequently updated collections
  • Trendy accessories to complement looks
  • Strong local social media presence

Cons

  • Lower quality fabrics and construction
  • Sizing runs small and varies widely
  • Limited extended size range
  • Statement pieces may appear dated quickly

Key stores of Topshop:

  • Ho Chi Minh City: Vincom Center, 70-72 Le Thanh Ton Street, District 1.
  • Hanoi: Lotte Center, 54 Lieu Giai Street, Ba Dinh District.
  • Da Nang: Indochina Riverside Towers, 74 Bach Dang Street, Hai Chau District.
  • Nha Trang: Maximark Cong Hoa Plaza Mall, 60A Tran Phu Street, Loc Tho Ward.
  • Can Tho: Vincom Xuan Khanh Plaza Mall, 209A Xuan Khanh Street, An Binh Ward.

Topshop is a strong choice for Vietnamese women and youth who want to play with current trends and statement styles on a budget. The exciting fast fashion assortment makes it easy to refresh your going- out wardrobe often. Just opt for timeless staples to maximize cost per wear.

Missguided

UK-based retailer Missguided brings bold, eye-catching British fast fashion to Vietnam with 3 local stores. The brand excels at helping Vietnamese youth and young women accentuate their personal style with fun, adventurous statement pieces.

Missguided
Missguided

Pros

  • Women’s clothing, shoes and accessories
  • Ultra-fast production times
  • Low pricing tier
  • Strong party and clubwear assortment
  • Heavily youth-focused aesthetic
  • Excellent source of exciting statement pieces
  • Ultra-affordable pricing
  • New products added frequently
  • Strong party and clubwear range

Cons

  • Very poor fabric quality and construction
  • Highly inconsistent sizing
  • Limited extended sizes
  • Statement pieces appear dated quickly

Key stores of Missguided:

  • Ho Chi Minh City: Vincom Center, 72 Le Thanh Ton Street, District 1.
  • Hanoi: Vincom Ba Trieu, 191 Ba Trieu Street, Hai Ba Trung District.
  • Da Nang: Lotte Mart Da Nang, 06 Nai Nam Street, Hai Chau District.
  • Can Tho: Vincom Plaza Xuan Khanh, 2020A Cach Mang Thang Tam Street, Tan An

Forever 21

Forever 21 brings fast fashion staple status to Vietnam with over 10 local stores. The American brand excels at churning out a constant stream of super affordable, trendy pieces for youth and young adults.

Forever 21
Forever 21

Features

  • Trendy, going-out fashion for women and men
  • New inventory arriving multiple times per week
  • Rock-bottom pricing tier
  • Strong basics assortment
  • Fun, youthful store environments

Pros

  • As affordable as fast fashion can get
  • Constant new arrivals to peruse
  • Fantastic selection of current fashion basics
  • Easy, low-stakes shopping experience

Cons

  • Poor fabric quality and construction
  • Highly inconsistent sizing
  • Limited extended sizing options
  • Wears out and appears dated quickly

Key stores of Forever 21:

  • Ho Chi Minh City: Vincom Center, 70-72 Le Thanh Ton Street, District 1.
  • Hanoi: Lotte Center, 54 Lieu Giai Street, Ba Dinh District.
  • Da Nang: Vincom Plaza Ngo Quyen, 910A Ngo Quyen Street, Son Tra District.
  • Hai Phong: Big C Hai Phong Mall, Le Hong Phong Street, Le Chan District.
  • Can Tho: Vincom Plaza Xuan Khanh, 209 Tran Hung Dao Street, Ninh Kieu District.

Forever 21 is the ultimate bargain fashion destination for Vietnamese youth and young adults. You can refresh your entire wardrobe multiple times per season without going broke. Just keep expectations proportional to the basement pricing.

Shein

Rounding out our list is Chinese fast fashion juggernaut Shein, with 5+ local stores stocking dirt cheap, on-trend fashion. Shein has won over price-conscious Vietnamese youth with its rock-bottom pricing and constantly changing inventory.

Shein
Shein

Features

  • Massive assortment of super cheap women’s and men’s fashion
  • New stock added daily
  • Dirt cheap pricing tier
  • Strong focus on trends and statement pieces
  • Primarily online-based

Pros

  • As inexpensive as fast fashion can possibly be
  • Huge product selection across categories
  • Easy to score very trendy looks
  • Convenient website and app shopping

Cons

  • Abysmal fabric quality and construction
  • Highly inconsistent and often poor fit
  • Limited brick-and-mortar presence
  • Disposable fashion ethos

Key stores of Shein:

  • Ho Chi Minh City: 13 Nguyen Hue Street, District 1.
  • Hanoi: 46 Tran Hung Dao Street, Hoan Kiem District.
  • Da Nang: 79 Le Duan Street, Hai Chau District.
  • Can Tho: 31 Cach Mang Thang Tam Street, Ninh Kieu District.
  • Hai Phong: 97 Le Loi Street, Hong Bang District.
  • Nha Trang: 64 Tran Phu Street, Loc Tho Ward.

Shein is the mecca for extremely affordable fast fashion in Vietnam, but you get what you pay for. The rock-bottom prices make it easy to buy trendy statement pieces on impulse. Just brace for poor construction and laughably short lifespans.

Conclusion

Vietnam’s fast fashion arena continues to thrive and expand. Young Vietnamese shoppers have embraced these wallet-friendly foreign brands that offer constant access to global fashion trends. While quality and ethics vary greatly, the top brands highlighted here have found the right pricing, aesthetics and shopping experiences to win over the market.

When selecting a fast fashion brand in Vietnam, consider your budget, style and priorities. Seek out stores with positive reviews that align with your personal expectations on factors like quality, trends and sustainability. Don’t be afraid to try a few brands to discover your favorites — that’s part of the fun and affordability of fast fashion!

Henry Pham (Pham Quang Anh), CEO of DONY GarmentHenry Pham (Pham Quang Anh), CEO of DONY Garment

This year, we have found that many international buyers are seeking new suppliers based in nations outside of China and Thailand to purchase many goods and products, including uniforms, workwear, reusable cloth face mask, and protective clothing.

At DONY Garment, we are proud to welcome international customers, especially those based in the US, Canada, the Middle East, and the EU market to discover the professional production line at our factory in Vietnam.

We guarantee our products are of the highest quality, at an affordable cost, and easy to transport across the world.

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