Top 10+ Food Brands in Vietnam

Food is an essential source of nutrition, sustaining life and promoting human body development. Food quality and safety are always the most important factors, directly and profoundly affecting consumers’ health.

According to evaluations, the annual consumption of Vietnam’s food and beverage industry consistently accounts for about 15% of GDP and is expected to increase in the coming time.

The revenue of Vietnam’s food and beverage market will continue to grow, expected to reach over 720 trillion VND (approximately 30 billion USD) in 2024, an increase of 10.92% compared to 2023. After recovery and strong growth, the food and beverage industry will continue to develop with a compound annual growth rate of 10.26% during the 2024-2029 period.

The Vietnamese food market is on a strong development trajectory with the participation of diverse industry groups such as dry foods and instant foods; fresh and frozen foods; sugar, confectionery, nutritional foods; milk and dairy products; sauces, seasonings, and various beverages. This diversity meets the increasing demands of consumers.

If you’re interested in the food industry and want to learn about the leading brands driving the market, follow the article below.

Dry Foods and Instant Foods Sector

The dry foods and instant foods sector stands out with names like ACECOOK, Masan, Asia, Uniben, SAFOCO, Bich Chi, COLUSA – MILIKET, and Ha Long.

ACECOOK

ACECOOK is one of the leading instant noodle brands in Vietnam. ACECOOK’s notable products include Hao Hao noodles, Good vermicelli, and instant pho.

Not only focusing on flavor, ACECOOK also pays special attention to quality and food safety, applying modern production technology to ensure high-quality, safe, and healthy products for consumers.

Masan Consumer

Masan Consumer is a company belonging to Masan Group, specializing in producing essential food items. Some of Masan’s famous brands include Omachi (instant noodles), Kokomi (instant noodles, vermicelli, and pho), etc.

Masan invests heavily in research and development to create quality products that suit consumer tastes.

Asia

Asia Company specializes in producing dry foods such as noodles, vermicelli, glass noodles, and pasta. Some familiar products from Asia include Cung Dinh noodles, Red Bear, Moc Viet, etc.

Asia continuously improves quality and design to better serve consumers.

UNIBEN

UNIBEN is one of the leading instant noodle brands in the Vietnamese market. UNIBEN’s outstanding products include 3 Mien noodles, Reeva noodles, along with snacks and nutritious breakfast cereals. UNIBEN’s instant noodle products are famous for their rich flavor, delicious taste, and crispy noodles.

SAFOCO

SAFOCO is a company specializing in producing high-quality dry rice noodles, glass noodles, pho, and hu tieu (a type of rice noodle soup). SAFOCO’s diverse product range includes fresh rice noodles, dry rice noodles, rice sticks, glass noodles, dry pho, and hu tieu.

SAFOCO’s products are highly rated for their quality, delicious taste, and soft yet chewy noodle texture.

Bich Chi

Bich Chi is a reputable instant noodle and dry noodle brand with a long-standing presence in the market. Bich Chi’s renowned products include Bich Chi sour spicy shrimp noodles, Bich Chi shrimp and onion noodles, fresh noodles, and rice noodles.

Bich Chi aims to provide consumers with convenient quick meals while ensuring nutrition.

COLUSA – MILIKET

COLUSA-MILIKET is an instant noodle and snack brand of CJ Group (South Korea) in Vietnam. Notable in COLUSA-MILIKET’s product portfolio are Poca potato noodles and Swing potato snacks.

COLUSA-MILIKET combines modern Korean technology with Vietnamese ingredients to suit local consumer tastes.

Ha Long

Ha Long is an instant noodle brand with a long history in Vietnam. Ha Long’s main products are sour spicy shrimp noodles, seafood stir-fried noodles, and vegetable noodles. Ha Long noodles have a distinctive rich flavor, golden noodles, and a chewy texture.

The brand continuously innovates and improves product quality to win over consumers.

Fresh and Frozen Foods Sector

The fresh and frozen foods sector in Vietnam is witnessing fierce competition among major brands such as CP, Greenfeed, Vissan, Vinh Hoan, Sao Ta, Minh Phu, Dabaco, and Nam Viet.

CP

CP is a clean food brand belonging to CP Group – one of the largest livestock and food processing groups in Vietnam. CP offers a wide range of products from chicken, pork, duck meat, eggs, to processed foods.

CP applies the closed 3F model (Feed – Farm – Food) from feed production, livestock farming to food processing to control quality. The brand’s products are always fresh, delicious, and certified safe.

Greenfeed

Greenfeed is a leading pig and poultry farming company in Vietnam. Greenfeed’s products include fresh and frozen pork, chicken, eggs, sausages, and processed foods.

The brand applies advanced farming technology combined with a wide distribution system, ensuring fresh food reaches consumers.

Vissan

Vissan is a leading joint-stock company in meat production and food processing in Vietnam. Vissan’s main products include beef, pork, chicken, frozen meat, and processed foods.

Vissan invests in a closed supply chain, applying modern production processes to ensure food quality and safety.

Vinh Hoan

Vinh Hoan is Vietnam’s leading pangasius and basa fish exporter, holding a large market share in the US, EU, and China markets. Vinh Hoan builds a closed farming model, applying high technology in processing to improve product quality.

Besides frozen fish products, Vinh Hoan also provides value-added products such as fish fillets, fish cakes, and surimi.

Sao Ta

Sao Ta is one of Vietnam’s leading seafood export companies, specializing in frozen shrimp processing. The brand’s main products include white leg shrimp and black tiger shrimp.

Currently, Sao Ta is building high-tech shrimp farming areas and modern processing plants to meet international standards.

Minh Phu

Minh Phu is Vietnam’s leading shrimp brand, exporting to 50 countries worldwide. The brand currently owns an integrated value chain from shrimp hatcheries, farming areas, to the most modern processing plants in Southeast Asia.

Minh Phu’s products include fresh and frozen white leg shrimp, black tiger shrimp, and value-added products.

Dabaco

Dabaco is a large livestock and food processing group in Northern Vietnam. Dabaco’s operating areas include pig and chicken farming; animal feed production; meat processing and poultry eggs.
Dabaco applies advanced technologies, meeting international standards in livestock farming and food processing, bringing safe food to Vietnamese people.

Nam Viet

As a large seafood export joint-stock company in the Mekong Delta, Nam Viet supplies domestic and export products such as frozen pangasius, basa fish, and value-added products.

Nam Viet invests in building farming areas and modern processing plants, controlling quality according to international standards to ensure supply for the market.

Sugar, Confectionery, and Nutritional Foods Sector

Vietnam’s sugar, confectionery, and nutritional foods market is vibrant with the presence of global giants like Nestlé, Orion, Mondelez, Herbalife, and Bibica.

Nestlé

Nestlé, the world’s largest food and beverage group, has a wide presence in 189 countries worldwide. In Vietnam, Nestlé offers a diverse product portfolio, meeting all nutritional and culinary needs of consumers, from milk, coffee, nutritional foods, confectionery, ice cream to pet food.

Commitment to quality and safety is always Nestlé’s top priority, demonstrated through the application of strict standards in production, ensuring each product achieves perfection in nutrition, flavor, and food safety.

Orion

Orion, a Korean confectionery group, has become an indispensable part of many Vietnamese childhoods since 1995. With familiar brands like Chocopie, Custas, Goute, etc., Orion has conquered the market with delicious flavors and superior quality.

Orion is increasingly focusing on technology to produce nutritional products for Vietnamese people.

Mondelez

Mondelez International is one of the “big players” in the global confectionery industry, bringing famous brands like LU, Oreo, Ritz, Trident, and Halls to Vietnam.

Notably, Mondelez Kinh Do (a joint venture between Mondelez International and Kido) proudly owns the most modern biscuit factory in Southeast Asia, affirming its commitment to quality and innovation in production.

Herbalife

Herbalife, a global nutrition company, brings comprehensive nutritional solutions to Vietnam, helping people build healthy and energetic lifestyles. The brand’s products are quite diverse with protein shakes, vitamins, and minerals.

Currently, Herbalife is a brand accompanying consumers on their journey of proactive health care, aiming for overall health.

Bibica

Bibica is a confectionery brand associated with the childhood of many generations of Vietnamese people, constantly striving to bring quality and safe products. With the combination of modern technology and traditional secrets, Bibica not only meets the increasing demands of consumers but also creates unique products that carry the Vietnamese cultural identity.

Milk and Dairy Products Sector

The Vietnamese milk market stands out with famous names like Vinamilk, TH, Lof, Nutifood, Moc Chau, Kido, and Nutricare.

Vinamilk

As Vietnam’s leading dairy company and among the top 50 largest dairy companies in the world, Vinamilk offers diversity with products ranging from liquid milk, powdered milk, yogurt to ice cream and cheese.

Constantly striving, Vinamilk invests in modern dairy farm systems, research and development of new products to improve nutritional quality, meeting the increasingly high demands of consumers.

TH

TH Group’s organic fresh milk brand stands out with Southeast Asia’s largest organic dairy farm in Nghe An. TH True Milk is committed to bringing fresh milk, yogurt, cheese, and ice cream products that meet European organic standards, ensuring a pure and safe source of nutrition for health.

Lof

With a unique formula combining various nutritious nuts, Lof is a premium nut milk brand for those seeking difference.

Lof’s diverse product lines such as cashew milk, walnut milk, almond milk, macadamia milk, etc., are not only delicious but also suitable for vegetarians, people with cow’s milk allergies, and those pursuing a clean eating diet.

Nutifood

Pioneering in the field of high-quality nutritional foods, NutiFood provides diverse products from powdered milk for children and the elderly to health protection foods. Investing in research and modern technology, NutiFood continuously brings quality, safe products that meet the nutritional needs of all ages.

Moc Chau

The organic fresh milk brand of Moc Chau Dairy Cattle Breeding Company, with modern farming and milking processes, year-round green pastures, Moc Chau Milk proudly brings high-quality pasteurized fresh milk, UHT milk, yogurt, cheese, butter, and ice cream products that are delicious and nutritious.

Kido

As a leading food group in Vietnam, Kido is not only famous for confectionery products but also owns the Merino milk brand with condensed milk, drinking yogurt, and ice cream.

Currently, Kido is aiming to invest in modern factories and production lines to bring quality dairy products, meeting the diverse needs of consumers.

Nutricare

Nutricare is a brand specializing in providing nutritional foods and supplementary milk, bringing quality products such as Metacare powdered milk, Smarta, and Nutrihome supplements.

With close cooperation with the National Institute of Nutrition and leading medical experts, Nutricare continuously strives to research and develop products suitable for the physique and meeting the specific nutritional needs of Vietnamese people.

Sauces, Seasonings, and Cooking Oil Sector

The sauces, seasonings, and cooking oil market in Vietnam is a fierce competition among domestic brands such as Cholimex, Tuong An, An Long, Vedan, Daesang, and Nam Duong.

Cholimex

As a “big player” in Vietnam’s sauce and seasoning industry, Cholimex brings traditional rich flavors to family meals through products such as chili sauce, tomato sauce, soy sauce, vinegar, and fish sauce.
With quality raw material areas and modern production plants, Cholimex always ensures product quality meets international standards.

Tuong An

With over 40 years of experience, Tuong An has become a familiar name in Vietnamese kitchens. Not only cooking oil, Tuong An also brings diversity with olive oil, shortening, margarine, sauces, and seasonings.
Pioneering in technology application along with strict quality control processes has helped Tuong An maintain its leading position.

Vedan

Established in 1991, Vedan has accompanied Vietnamese meals with familiar seasoning products such as MSG, seasoning granules, soy sauce, and chili sauce. With a strict quality management system meeting international standards, Vedan is committed to bringing safe and quality products to users.

Daesang

Bringing Korean flavors closer to Vietnamese people, Daesang – South Korea’s leading food group – has conquered the Vietnamese market since 2008.

Daesang’s soy sauce, gochujang, sesame oil, soybean paste, etc., are produced at modern factories right in Vietnam, ensuring quality and traditional Korean flavors.

Nam Duong

Inheriting the traditional fish sauce brewing secrets from Phan Thiet, combined with modern technology, Nam Duong brings delicious, rich fish sauce that captivates diners.

Not only diverse in traditional fish sauce products, Nam Duong also provides a rich variety of other seasonings from soy sauce, oyster sauce, chili sauce, etc., meeting many needs of housewives.

An Long

From soybean oil, sunflower oil, sesame oil, palm oil to margarine, An Long brings richness and diversity to Vietnamese kitchens with high-quality vegetable oil products.

Investing heavily in advanced technology and strict production processes, An Long is committed to ensuring each product meets quality and safety standards, bringing absolute peace of mind to consumers.

Beverage Sector

The beverage industry in Vietnam cannot lack names like Heineken, Sapporo, Coca Cola, PepsiCo, La Vie, and Trung Nguyen.

Heineken

As the world’s leading beer group, Heineken has conquered Vietnamese consumers with famous beer brands such as Heineken, Tiger, Larue, Bivina, and Bia Viet. With 6 modern factories across the country, Heineken Vietnam is committed to bringing international quality products, meeting the diverse needs of the market.

Sapporo

Famous for its refined and refreshing taste, Sapporo Premium beer is produced according to the traditional formula of over 100 years from Japan. Since its launch in Vietnam in 2011, Sapporo has quickly won the hearts of beer lovers.

With the production process at the Dong Nai factory equipped with modern technology, Sapporo is committed to bringing authentic Japanese quality and taste, meeting the expectations of Vietnamese consumers.

Coca Cola

As a global icon in the soft drink industry, Coca-Cola has become an indispensable part of everyday life for Vietnamese people.

With a rich product portfolio, from familiar names like Coca-Cola, Sprite, Fanta to bottled water Dasani and fruit juice Minute Maid, Coca-Cola Vietnam always strives to meet all diverse refreshment needs of customers through a system of 3 modern factories.

PepsiCo

As one of the world’s leading beverage and food groups, PepsiCo brings to the Vietnamese market famous brands such as Pepsi, Sting, Aquafina,… With 5 production plants across the country, PepsiCo continuously expands and develops, bringing diverse choices to consumers.

La Vie

La Vie, a precious gem in Nestlé Waters Group’s product portfolio, brings pure natural mineral water extracted from the earth of Huong Son, Ha Tinh. Not just stopping at mineral water, La Vie also diversifies its product portfolio with over 10 lines of purified water and energy drinks.

With modern technology and strict quality control processes, La Vie ensures each drop of water retains its purity and natural minerals, bringing a refreshing and fresh feeling to users.

Trung Nguyen

Trung Nguyen is a famous Vietnamese coffee brand that has been conquering domestic and international markets with rich coffee products, carrying the distinctive flavor of the Central Highlands region.

With a system of coffee shops and diverse products, from traditional ground coffee to convenient instant coffee, Trung Nguyen meets the coffee enjoyment needs of all customer groups, while affirming its position as a leading coffee brand in Vietnam.

Common Questions About Food Brands

What are the criteria for evaluating a top food brand?

To evaluate a top food brand, the criteria usually considered include: product quality, food safety and hygiene, diversity of product portfolio, modern production technology, level of brand reputation and recognition in the market, revenue and market share, certifications and awards achieved.

What is the scale of the Vietnamese food market?

According to Statista, the Vietnamese food market in 2023 reached $96.47 billion, an increase of 9% compared to 2022. Of which:

• The confectionery and snack segment accounts for the largest proportion at 14.6%, with a market volume of about $14.13 billion in 2023.
• In the beverage segment, Vietnam’s beverage market revenue in 2023 reached $27.121 billion, of which the non-alcoholic beverage segment contributed the highest proportion at 37.7%, also the segment with the highest growth rate.

What are the current food consumption trends of Vietnamese people?

Vietnamese consumers are increasingly interested in safe, quality, nutritious, and convenient food products. Organic products, functional foods, and premium instant foods are gaining popularity. Besides, trends in healthy eating, more vegetables and fruits, and limiting fried foods and high-fat foods are also on the rise.

How can one identify safe and quality food products?

Consumers can identify safe and quality food products through signs such as: having labels, packaging with full information on ingredients, origin, expiration date; having food safety certification stamps, logos, organic certification, HACCP, ISO…; purchasing from reputable stores and supermarkets; carefully observing the color, taste, and texture of the product.

What technologies are major Vietnamese food companies applying in production?

Major Vietnamese food companies are applying many advanced technologies in production such as: UHT processing, pasteurization, sterilization technology; IQF freezing technology; spray drying, freeze-drying technology; fermentation technology, enzyme technology; nano technology, membrane filtration technology… to improve quality, nutritional value and ensure food safety and hygiene.

Do Vietnamese food brands export abroad?

Many large Vietnamese food brands have been and are exporting products to foreign markets. Notable examples include:

• Vinamilk exports products to 56 countries and territories.
• Trung Nguyen Legend exports coffee to over 80 countries.
• Vinh Hoan, Minh Phu, Sao Ta export shrimp and pangasius to US, EU, Japan, South Korea markets…
• Orion Vina, Bibica export confectionery to Southeast Asian countries.

What are the distinctive seasonings of Vietnamese cuisine?

Vietnamese cuisine uses many distinctive seasonings such as:

• Fish sauce: made from anchovies, salt, fermented for a long time, with a rich salty taste and distinctive aroma.
• Chili sauce: made from fresh ground chilies, naturally fermented, with a spicy taste and bright red color.
• Seasoning granules: made from various meats, shrimp, fish, vegetables dried, with a rich umami taste.
• Shrimp paste, krill paste: made from fresh shrimp, krill, salt, fermented, with a distinctive taste and smell.
• Various herbs: cilantro, basil, Vietnamese coriander, perilla… bringing natural fragrances, enhancing the flavor of dishes.

What are the government policies to support and promote the development of the food industry?

The government has issued many policies to support and promote the development of the food industry:

• Strategy for developing the agricultural and food processing industry until 2030, with a vision to 2050.
• Preferential policies on taxes, credit, land for investment projects in agriculture and rural areas.
• Support for brand building, promotion, trade promotion for food products.
• Support for the application of science and technology, innovation in food production and processing.
• Strengthening international cooperation, expanding export markets for food products.

Which company produces quality, well-priced uniforms for food companies?

With extensive experience in the garment industry, DONY is confident in accompanying food businesses in general and various sectors including dry foods, frozen foods, seasonings, beverages,… with professional, quality uniform solutions.

With DONY, customers not only receive products but also professional services that meet all evolving needs of customers. Especially for large orders, we offer free sample products for customers to evaluate quality. DONY’s uniform models are guaranteed and can be exchanged if there are errors from the company.

Choosing DONY, you receive:

• Competitive prices, suitable for budget, without affecting quality.
• Premium materials, advanced technology, ensuring durable, comfortable, safe uniforms.
• Diverse designs with various types of T-shirts, shirts, jackets,… meeting all needs and styles.
• Professional, creative design team, expressing brand identity.
• Large-scale production system with 2 sewing factories, 1 embroidery factory, quickly meeting all large orders, on schedule.

If uniforms are an indispensable part of your brand building and development strategy, contact DONY immediately. We are ready to listen, advise and provide perfect uniform solutions, meeting all your needs in the most thorough and dedicated way.