Top 10+ Ice Cream Brands in Vietnam

Ice cream is a frozen dessert made from main ingredients such as milk, cream, sugar, and various flavorings like fruits, chocolate, vanilla, etc. This mixture is whipped and frozen to create a smooth, fluffy, and solid texture.

In the Vietnamese market, according to Euromonitor data, the ice cream industry is forecasted to have a compound annual growth rate (CAGR) of 5.5% in consumption volume and 6.1% in value during the 2022-2027 period.

This not only shows the enormous potential of the ice cream industry in Vietnam but also creates opportunities for brands to develop and expand their market share.

Ice cream is no longer just a summer treat but has become an integral part of Vietnam’s diverse culinary landscape. Names like Merino, Celano, TH Truemilk, Vinamilk, Magnum, McConnell’s Fine Ice Creams, Trang Tien, Con Dao Coconut Ice Cream, Mariovina, Nestlé, Dairy Queen, etc., have become familiar to ice cream lovers. Each brand brings unique flavors and different experiences, meeting the increasingly diverse needs of diners.

In the context of more and more Vietnamese people seeking new and high-quality culinary experiences, understanding the top ice cream brands helps you find effective business secrets if you have such needs. Let’s explore these interesting facts right away.

Merino Ice Cream

Merino is the ice cream brand with the highest market share in the Vietnamese Ice Cream market, with a variety of flavors from traditional to novel, conquering all ages and preferences.

Currently, Merino is present in most stores that distribute ice cream in Vietnam and is constantly expanding. The brand is loved by many people because:

• Ice cream with many flavors, rich taste, melting in the mouth.
• Natural flavors, suitable for Vietnamese tastes.
• Luxurious packaging, can be used as gifts.
• Products do not contain chemical sugars, sweeteners, or colorants, very safe for users, especially children.

Celano Ice Cream

Present in over 63 provinces and cities nationwide with more than 100 distributors, Celano is a brand favored by many Vietnamese people for its consistent quality coupled with reasonable prices.

Advantages:

• Diverse flavors, including both traditional and novel tastes.
• Affordable prices, suitable for everyone’s budget.
• Widely distributed across the country, easy to purchase.

TH Truemilk Ice Cream

Using clean fresh milk from TH farms, TH True Milk ice cream not only brings delicious and nutritious flavors but is also an excellent choice for comprehensive health care for the whole family.

Advantages:

• Uses clean fresh milk from TH farms, ensuring quality and safety.
• Natural flavors, low fat, no preservatives.
• Diverse products with many attractive flavors.
• TH True Milk ice cream has won many awards for quality and food safety.

Vinamilk Ice Cream

Vinamilk Ice Cream, a familiar name to many generations of Vietnamese people, brings traditional ice cream flavors that are close and dear to the heart.

With fresh milk ingredients from Vinamilk, the brand has many outstanding advantages:

• Diverse flavors from traditional ones like vanilla, chocolate, strawberry to typical Vietnamese flavors like coconut, green bean, taro.
• Affordable prices with costs starting from 5,000 VND/piece.
• Wide distribution from grocery stores to supermarkets nationwide.

Magnum Ice Cream

As an ice cream brand from Belgium, Magnum has conquered millions of ice cream enthusiasts worldwide with the perfect combination of thick, crispy Belgian chocolate coating and smooth, seductive ice cream inside.

What makes Magnum win customers’ hearts:

• Diverse, sophisticated flavors, flexibly varied.
• Eye-catching, environmentally friendly packaging, suitable for gifting.
• Committed quality ingredients, no preservatives or chemical sugars.
• Magnum has won many international awards for quality and design, affirming its position as one of the world’s leading ice cream brands.

McConnell’s Fine Ice Creams

McConnell’s Fine Ice Creams, a long-standing American ice cream brand, brings classic, rich, and sophisticated ice cream flavors, made from traditional recipes for over 70 years.

What makes McConnell’s Fine Ice Creams different:

• Uses organic ingredients, no preservatives.
• Meticulous handcrafted production process.
• Simple, elegant packaging.
• Diverse flavors, frequently introducing new and exciting tastes.
• McConnell’s Fine Ice Creams is highly rated by culinary experts and loved by ice cream connoisseurs worldwide.

Trang Tien Ice Cream

Trang Tien Ice Cream, associated with the memories of many generations in Hanoi, has constantly reinvented itself to meet consumer tastes. Besides traditional cone and stick ice cream, Trang Tien fresh ice cream is also one of the brand’s best sellers.

Outstanding features:

• Maintains traditional flavors such as vanilla, chocolate, strawberry, green tea, young rice, taro.
• Soft, smooth texture, melting right in the mouth.
• Natural ingredients from pure milk, no preservatives used.
• Reasonable prices.
• Trang Tien Ice Cream is not just a cooling treat but also a part of childhood memories for many people, worthy of being a top choice for ice cream lovers.

Con Dao Coconut Ice Cream

With its distinctive flavor, Con Dao coconut ice cream has won the hearts of many tourists and become a meaningful gift after each trip.

What creates its appeal?

• Fresh ingredients made from Con Dao coconuts, famous for their thick flesh, sweet taste, and fragrant coconut water.
• Unique recipe combining grated coconut meat, coconut milk, milk, and secret ingredients.
• Unique in form, visually appealing.
• Reasonable prices: Only from 25,000 – 40,000 VND/piece, suitable for many people.
• The “Con Dao Coconut Ice Cream – Land Coconut” brand has expanded to over 20 stores nationwide and received many positive reviews.

Mariovina Ice Cream

Although only entering the market in 2023, Mariovina ice cream quickly created a sensation in Hanoi, winning consumer trust.

Outstanding advantages:

• 100% pure milk imported from New Zealand combined with delicious fruits, no flavoring or preservatives.
• Many new and creative flavors, constantly innovating with unique gelato flavors.
• Commitment to product quality, not using preservatives or artificial flavors.
• Mariovina receives many positive reviews about product quality, service, and store ambiance.

Nestlé Ice Cream

As a premium ice cream brand from Switzerland, Nestlé provides diverse nutritional foods and has conquered discerning customers thanks to the combination of natural ingredients and modern production technology.

Distinctive features:

• Made from pure milk and natural ingredients, contains no chemical sugars or artificial sweeteners, safe for health.
• Quality assurance process and food safety hygiene.
• According to Nielsen, Nestlé accounts for about 15% of the ice cream market share in Vietnam, ranking third after Unilever and Kido.

Dairy Queen Ice Cream

With over 80 years of formation and development, Dairy Queen is not only a famous ice cream brand from America but also a global culinary culture icon.

Distinctive features:

• Natural ingredients from pure milk and fruits, bringing delicious flavors.
• Proprietary formula with 40% air, slowly melting.
• Diverse toppings, combined with Oreo cookies, M&M’s candies, fruits, creating unique ice cream dishes.
• Friendly, enthusiastic staff, providing the best experience for customers.

Baskin Robbins Ice Cream

Established in 1945, Baskin Robbins has over 75 years of experience in the ice cream industry, affirming the brand’s reputation.

Standing out with investments in promotions, diverse ice cream flavors, youthful ambiance, and affordable prices, this brand is currently very popular among young people.

With the perfect combination of quality, creativity, and dedicated service, Baskin Robbins has maintained its position in the hearts of consumers.

Swensen’s Ice Cream

Voted as the favorite ice cream brand in America, Swensen’s quickly conquered the Vietnamese market with quality products.

Outstanding advantages:

• Premium quality: Delicious ingredients, ensuring tasty flavors and safe for health.
• Diverse menu: From classic sundaes to new creations like ice cream cakes and ice cream hot pots, meeting all preferences.

Swensen’s has been present in Vietnam since 2002, currently having over 40 stores nationwide, becoming one of the most beloved ice cream brands.

Snowee Ice Cream

Snowee, an emerging ice cream brand in Vietnam, quickly attracts young people thanks to its unique style and creativity in combining ice cream with cakes and candies.

Distinctive features:

• Diverse menu, many ice cream flavors and toppings.
• Ingredients imported from Italy and European countries, ensuring delicious flavors and health safety.
• In a short time, Snowee has expanded its store network in many major cities like Ho Chi Minh City, Hanoi, Da Nang.

Italo Ice Cream

Italo Ice Cream is not just a dessert, but a journey to explore authentic Italian flavors right in Vietnam.

Outstanding advantages:

• Traditional formula with low air ratio, creating a chewy, smooth ice cream texture that slowly melts on the tongue.
• Diverse, creative menu, constantly innovating with unique gelato flavors.
• Commitment to product quality, not using preservatives or artificial flavors.

Mixue Ice Cream

Not only famous for milk tea, Mixue also scores points with attractive ice cream and “super cheap” prices.

Outstanding advantages:

• Reasonable prices: Only from 10,000 VND for a cone ice cream, ideal for students.
• Diverse flavors: Flavors like vanilla, chocolate, strawberry, green tea, taro meet many preferences.
• Consistent quality: Delicious, creamy flavors and smooth texture.
• Large network: Over 1000 stores nationwide, easily accessible.

Currently, Mixue is present in most provinces and cities nationwide with over 1000 stores, helping customers easily access and enjoy ice cream anytime.

Fanny Ice Cream

Famous as a premium ice cream brand with a strong French style, Fanny has become a symbol of luxury and sophistication in the hearts of Saigon people for 30 years.

Outstanding advantages:

• Premium ingredients, 100% imported.
• Unique processing formula, combining traditional and modern.
• Eye-catching, attractive presentation.

Although the price is somewhat higher compared to other ice cream brands, Fanny is always the top choice for those who love sophistication and quality.

Häagen-Dazs Ice Cream

Häagen-Dazs, a name that has become a symbol of luxury and top quality in the ice cream world. With over 60 years of history, this brand has conquered millions of ice cream enthusiasts globally with its unique flavors, premium ingredients, and excellent tasting experience.

Processed according to a proprietary formula with a low air ratio and high fat content, the ice cream has a dense, smooth texture that slowly melts on the tongue, delivering an unforgettable taste experience.

Little Something Ice Cream

Little Something is not just an ice cream brand, but a story of passion and relentless creativity.

Outstanding advantages:

• Unique, innovative flavors from traditional ice cream tastes to newly twisted flavors.
• Commitment to using delicious, carefully selected ingredients, ensuring natural and health-safe ice cream flavors.

Although a new brand, Little Something has quickly expanded its store network in many major cities, demonstrating the brand’s appeal and development potential.

Frequently Asked Questions About The Best Ice Cream Brands in Vietnam

Which ice cream brands are currently leading the Vietnamese market?

According to the latest data from Euromonitor, KIDO is the market leader in the frozen ice cream industry with a 44.5% market share, of which the Merino brand accounts for 24.2% and the Celano brand accounts for 19.2%.

What production technologies are Vietnamese ice cream brands applying?

Advanced production technologies being applied include:

• Rapid freezing with liquid nitrogen (reducing production time by 40%).
• Automatic temperature control system (ensuring 99% uniform quality).
• High-pressure preservation technology (extending shelf life by 30%).

What distribution channels are Vietnamese ice cream brands using most effectively?

The most effective ice cream distribution channels in Vietnam include:

• Own store business.
• Supermarkets and convenience stores.
• Online ordering and home delivery.
• Restaurants and hotels.

How are low-fat and sugar-free ice cream trends developing in Vietnam?

Low-fat and sugar-free ice cream trends are growing by 35% annually. Currently, 30% of major brands’ menus include these options. Low-fat products account for about 20% of sales and have a 15-20% higher profit margin compared to traditional products.

What sustainable strategies are Vietnamese ice cream brands applying?

Common sustainable strategies include:

• Using recycled packaging (applied by 80% of major brands).
• Reducing sugar content in formulas by 25%.
• Using 100% ingredients from sustainable sources.
• Applying smart energy management systems, helping to save 30% of energy.

How to increase brand recognition when running an ice cream shop?

To increase brand recognition for your ice cream shop, you can apply some of the following strategies:

• Build a consistent brand image: Use consistent logos, colors, fonts, slogans… across all communication channels and at the store.
• Create differentiation: Create points of difference from competitors in terms of products, services, store ambiance…
• Leverage the power of social media: Use social media platforms to promote the brand, products, interact with customers, organize contests, minigames…
• Collaborate with influencers: Invite influencers, food bloggers to review products, helping to increase brand recognition.
• Participate in events, fairs: Introduce products at food events and fairs to reach potential customers.
• Run advertisements: Use online advertising forms, outdoor advertising to increase brand coverage.
• Loyalty program: Build a loyalty program to retain existing customers and attract new ones.

By applying these strategies consistently and creatively, you can build a strong ice cream brand that is well-known and loved by many.

Which company makes quality, professional ice cream shop uniforms?

DONY is proud to be a reputable ice cream shop uniform manufacturer, accompanying you in building an impressive and professional brand image.

In the competitive ice cream market, creating a professional and attractive brand image is extremely important. Employee uniforms are not just work clothes but also an effective marketing tool, expressing the style and spirit of the store.

Outstanding advantages of DONY uniforms:

• Creative, unique design: The experienced design team will listen to your ideas and create unique uniform designs that express the brand’s personality.
• Premium, durable materials: Using high-quality fabrics that are breathable, sweat-absorbent, ensuring comfort for employees during work.
• Meticulous, sturdy stitching: Uniform products are sewn by skilled tailors, ensuring delicate, sharp seams and high durability.
• Diverse colors, sharp printing: Providing a diverse color palette and modern printing technology, ensuring logos and brand messages are clearly and sharply displayed on uniforms.
• Competitive prices, fast delivery: Committed to delivering quality products at reasonable prices and quick delivery times.

Not only do you own quality uniform products, but you also experience attentive service with a flexible 15-day return policy, product warranty, and especially, free sample making for large orders.

Let DONY accompany you in creating a professional, impressive brand image and reaping success!