Top 10+ Shopping Brands in Vietnam

The best shopping brands in Vietnam are retail businesses or e-commerce platforms that have built a reputation for outstanding product quality and service, while earning the trust and loyalty of Vietnamese consumers.

Vietnam’s retail market is becoming increasingly dynamic with the presence of diverse brands, meeting the ever-growing consumer demands. Among them, giants like Lazada, Shopee, Cho Lon Electronics and Furniture Supermarket, Sendo, Dien May Xanh Supermarket, and Nguyen Kim stand out, along with many other reputable brands.

According to a report from the Ministry of Industry and Trade, the total retail sales of goods and consumer service revenue in 2023 reached 5,800 trillion VND, an increase of 9.6% compared to the previous year. E-commerce revenue accounted for about 7.5% of total retail sales.

These figures demonstrate the enormous potential of Vietnam’s retail market and the importance of identifying top shopping brands.

If you’re interested in this field, the article below will help you summarize the best shopping brands in Vietnam. Let’s take a look.

Lazada

Lazada is Vietnam’s largest e-commerce platform, where users can find everything at competitive prices. Lazada stands out for its product diversity, from fashion and electronics to home appliances, food, and more.

Advantages:

• Genuine products from reputable brands.
• Numerous attractive promotions and discount codes.
• Cash on delivery option, ensuring customer satisfaction.
• Flexible return policy, giving users peace of mind while shopping.

Shopee

Shopee is an online shopping platform with a unique C2C model, where buyers can become sellers and vice versa. Shopee offers a diverse and convenient shopping experience with many attractive offers.

Advantages:

• Free store creation, easy online business setup.
• Transparent and clear support policies for both buyers and sellers.
• Assistance in resolving disputes about product returns.
• Numerous marketing programs to increase customer reach.
• Convenient payment, fast and safe delivery.

Tiki

Launched in 2010 as an online English book retailer, Tiki has grown to become one of Vietnam’s leading e-commerce platforms. No longer limited to books, Tiki now offers hundreds of thousands of diverse products across 10 categories, from phones and digital devices to home appliances, fashion, beauty, and mother & baby products.

Advantages:

• Provides genuine, high-quality products.
• TikiNow service for super-fast delivery within 2 hours.
• Easy product returns and attentive customer service.
• Frequent promotional and discount programs.

Sendo

Sendo is a vibrant online marketplace model where stores and individuals can easily reach customers nationwide. With Sendo, users can explore a diverse and convenient shopping world.

Advantages:

• Diverse products from various categories.
• Numerous attractive promotions and discount codes.
• Free shipping for orders from 149K VND.
• Daily Flash Sales with extremely low prices.
• Easy and free shipping for product returns.

Dien May Xanh Supermarket

Dien May Xanh Supermarket is a trusted destination for electronic and home appliance products, with a network spanning 63 provinces and cities. With its friendly Green Hero image and impressive advertising campaigns, Dien May Xanh has won the hearts of a wide range of consumers.

Advantages:

• Extensive store network, easy shopping access.
• Genuine products, diverse and updated with the latest models.
• Competitive prices, many attractive promotional programs.
• Fast delivery service, dedicated support.

Cho Lon Electronics and Furniture Supermarket

Cho Lon Electronics and Furniture Supermarket is a reputable chain of electronics and furniture supermarkets, offering a diverse range of products and quality services to customers. With a commitment to genuine products and reasonable prices, Cho Lon Electronics is a trusted destination for every Vietnamese family.

Advantages:

• Diverse products, from electronics and appliances to furniture.
• Competitive prices, many attractive promotional programs.
• Fast and free delivery.
• Dedicated customer care service.
• Convenient online shopping experience through the website.

Vatgia.com

Vatgia.com is not just a shopping platform but also a useful source of information for consumers. With a user-friendly interface and detailed product information, Vatgia.com helps users make smart shopping decisions.

Advantages:

• Quick updates on product information and promotions.
• Advisory articles to help readers choose suitable products.
• Product voting and rating tools from the community.
• Fast goods delivery policy.

Nguyen Kim

Nguyen Kim is a long-standing and reputable brand in the electronics and home appliance retail sector. With a commitment to selling only genuine products and dedicated customer service, Nguyen Kim is always a top choice for many Vietnamese families.

Advantages:

• 100% genuine products, free replacement within 30 days.
• Attentive customer care and after-sales service.
• Fast nationwide delivery.
• Diverse products from world-renowned brands.

Shop Tre Tho

The Shop Tre Tho system is a trusted destination for parents, providing a wide range of quality and safe products for mothers and babies. With the motto “Serving customers with all our hearts,” Shop Tre Tho always prioritizes customer satisfaction.

Advantages:

• User-friendly website system, easy shopping.
• Diverse products from famous brands, ensuring quality.
• Free and fast delivery.
• Many attractive promotional programs.
• Flexible return policy.

Media Mart

Media Mart is a reputable chain of electronics supermarkets, bringing a wonderful technology shopping experience to customers. With a diversity of products and dedicated service, Media Mart is trusted and chosen by many families.

Advantages:

• Nationwide supermarket system.
• Genuine, diverse, and quality products.
• Free delivery for nearby areas.
• Attentive customer care, many attractive promotions.

Enbac Supermarket

Enbac Supermarket is where users can find everything, from clothes and cosmetics to clearance items and discounted products. With a friendly interface and clear information, Enbac brings an exciting shopping experience to everyone.

Advantages:

• Transparent support and dispute resolution policies.
• Effective marketing programs to promote stores.
• Convenient and safe shopping, many attractive offers.
• Quality product information, regularly updated.

FPT Shop

FPT Shop is a reputable retail chain specializing in technology products such as phones, tablets, laptops, and accessories. With top-quality products and services, FPT Shop is always an ideal destination for technology enthusiasts.

Advantages:

• All-inclusive prices and free delivery.
• Genuine products from famous brands.
• Many attractive offers and discount programs.
• Point accumulation and discount codes help save costs.

Vsmart Online

Vsmart Online is the official e-commerce site of VinSmart, bringing high-quality technology products developed by Vietnamese people. With strong investment in research and development, Vsmart is gradually asserting its position in the market.

Advantages:

• Smart home solution technology ecosystem.
• Diverse products, from phones to smart home appliances.
• Convenient online shopping with many attractive offers.

VnShop

VnShop is an e-commerce channel committed to selling 100% genuine products, pre-integrated on banking applications and VNPAY wallets. With the motto “Bringing goods to you quickly,” VnShop provides diverse products and fast home delivery services, meeting the urgent needs of busy people.

Advantages:

• Genuine products with clear origin.
• Fast delivery within 24 hours.
• Good promotion policy and technical support.
• User-friendly website interface.

Adayroi

Adayroi is an e-commerce site belonging to Vingroup, bringing a high-end shopping experience with quality products and dedicated service. With a diversity of product categories and commitment to quality, Adayroi is an ideal destination for discerning customers.

Advantages:

• Quality, diverse products from reputable brands.
• Professional and dedicated customer service.
• Fast and free delivery.
• Many attractive promotional programs and offers.

Lotte.vn

Lotte.vn is the e-commerce site of the Korean Lotte Group, bringing a Korean-style shopping space with unique and quality products. With a friendly interface and professional service, Lotte.vn is an interesting choice for those who love Korean style.

Advantages:

• Diverse products, from fashion and cosmetics to Korean food.
• Beautiful and easy-to-use website interface.
• Many attractive promotional programs and offers.
• Dedicated customer service.

Aeoneshop

Aeoneshop is an e-commerce site specializing in digital technology products such as phones, tablets, laptops, and accessories. With a diversity of products and competitive prices, Aeoneshop is an ideal destination for technology enthusiasts.

Advantages:

• Genuine products, diverse and updated with the latest models.
• Competitive prices, many attractive promotional programs.
• Fast and free delivery.
• Dedicated customer service.

META.vn

META.vn is an e-commerce site specializing in electronics and home appliances, bringing diversity in products and service quality. With a commitment to genuine products and competitive prices, META.vn is a trusted choice for every family.

Advantages:

• Genuine, diverse, and quality products.
• Competitive prices, many attractive promotional programs.
• Fast and free delivery.
• Dedicated customer service.

Fahasa.com

Fahasa.com is the e-commerce site of Fahasa bookstore, one of the largest bookstores in Vietnam. With proven reputation and quality, Fahasa.com is a trusted address for those who want to buy books online.

Advantages:

• Diverse book collection, from textbooks to literature, economics, science…
• Genuine products, guaranteed quality.
• Many attractive promotional programs and offers.
• Fast and convenient delivery.

Con Cung

Con Cung is a chain of stores and e-commerce site specializing in products for mothers and babies. With a diversity of products and guaranteed quality, Con Cung is a trusted destination for parents.

Advantages:

• Diverse products, from milk, diapers, toys to clothes and shoes for babies.
• Genuine products, guaranteed quality.
• Many attractive promotional programs and offers.
• Fast and convenient delivery.

BachhoaXANH.com

BachhoaXANH.com is the e-commerce site of the BachhoaXANH supermarket chain, specializing in fresh food, household goods, and other essential products. With a commitment to quality and reasonable prices, BachhoaXANH.com is a trusted choice for every family.

Advantages:

• Fresh food, ensuring quality and food safety.
• Diverse household goods and essential products.
• Competitive prices, many attractive promotional programs.
• Fast and convenient delivery.

Frequently Asked Questions About Shopping Brands in Vietnam

Which brand has a convenient mobile application?

All major e-commerce brands like Shopee, Lazada, Tiki, Sendo have mobile applications with user-friendly interfaces, easy to use, providing full shopping features and order management.

Which brand has a store network covering the whole country?

Dien May Xanh Supermarket, The Gioi Di Dong, Nguyen Kim, Media Mart, FPT Shop are brands with store systems spanning 63 provinces and cities across the country.

Which brand is leading the online shopping trend in Vietnam?

Shopee and Lazada are currently the two leading brands in e-commerce market share in Vietnam, followed by Tiki and Sendo, Tik Tok Shop.

Which brand effectively applies livestream selling technology?

Shopee, Lazada, Tiki all integrate livestream selling features on their platforms, helping sellers reach customers in a visual and lively way.

What factors influence the purchasing decisions of Vietnamese consumers?

The main factors influencing consumers’ purchasing decisions include: price, product quality, brand reputation, customer service, and promotional programs. Vietnamese consumers are increasingly concerned about the overall shopping experience.

Which unit provides quality, well-priced uniform manufacturing for the retail industry?

DONY is one of the leading professional uniform manufacturing units for shopping stores in Vietnam. With rich experience in the garment industry, DONY provides comprehensive uniform solutions, meeting diverse needs of customers in the retail industry.

DONY’s outstanding advantages include:

• Using good materials and modern production processes, ensuring durability and comfort for wearers.
• Providing many types of clothing such as polo shirts, shirts, jackets, suitable for different store styles.
• Professional design team, capable of creating uniform designs that both express brand identity and ensure aesthetics and trends.
• Commitment to offering reasonable prices, commensurate with product quality and suitable for business budgets.
• Free design consultation support, attentive customer care, and on-time delivery.

DONY has built a solid reputation through cooperation with many famous retail brands. We have the ability to quickly respond to large orders, helping businesses enhance their professional image through quality uniforms.

If you are looking for a reliable partner to manufacture uniforms for your shopping store, DONY is the ideal choice, bringing comprehensive and professional solutions to your business.